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Most businesses lose customers before the website even loads

Alex Zamora on fixing your Google Business Profile first: weekly posts, answering every review and filling in every field.

Alex Zamora, Head of Analytics. Recorded . 57 sec.

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What Alex says

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Full transcript

Most businesses lose customers before the website even loads. Before someone visits your website, they check your Google Business Profile. If that's weak, you've already lost them. And most businesses don't even know it. Wrong hours, no recent photos, reviews sitting there unanswered for months.

That's the first impression and it's telling people you're not paying attention. Here's the fix. One, post weekly, even just a photo or offer. Google rewards active profiles with more visibility. Two, respond to every review, good or bad, within 48 hours. Three, fill out every single field, service, product, Q&A, hours for every holiday, Incomplete profiles get buried.

We've taken clients from page two of local searches to the top three just by fixing this. No ad spend. Just cleaning up what was already there. Want your profile checked for free? Comment GBP, and I'll run a quick check on how your business actually shows up when people search for you.

This is part of our SEO and local search work.

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